New year, new you, or so the saying goes. When we change our calendars, it feels like we have to change ourselves; a fresh start is here, and the drive to become someone better is renewed. You can argue that the time for change is always here, and that the new year is an arbitrary point to start enacting those … Read More
SEO for Small Business
You’re a small business with a great and unique product or service. You have the knowledge and expertise to make sure your customers are satisfied every time, and a top-notch staff to solve problems and pounce on opportunities. The most important thing for you now is getting customers in the door; differentiating yourself from other, similar businesses, in order to … Read More
Curing the January Business Blues
Here in Winnipeg, January can be a pretty hard month. It’s the coldest month of the year, and it can be a struggle to leave your home; it’s the month of ordering in instead of going out. Lifting your mood can be hard enough for the average Winnipegger, but for businesses, especially those in retail, January is especially tough. The … Read More
The Dangers of Ego
You’ve started your own business, and you’ve found success; congratulations are in order! It can feel incredible to build something with your own two hands, to have a vision and the wherewithal to see it through. You’re living the dream, after all; you set your sights on a goal, and through your ambition and dedication you’ve made it happen. To … Read More
Some Budgeting Tips
Ah, the budget. For some, it’s an absolutely essential part of the business; there are folks who wouldn’t even dream of starting a business without a detailed budget, let alone running one without everything carefully accounted for. For others, it’s a dreaded chore; they see budgeting as guesswork, drudgery and, worst of all, almost pointless. The second type of person … Read More